Master's Degree in Market Research Technologies and Marketing (MB7/56/3)
Academic year
Field of knowledge
CC. Sociales y Jurídicas
Ministry code
4315994
ECTS credits
60
Code
MB7/56/3
Coordinator
Juan Miguel Alcántara Pilar
Pre-registration platform and periods
Distrito Único Andaluz
Some high priority degree programmes
- Grado en Administración y Dirección de Empresas
- Grado en Ciencias Económicas
- Grado en Comunicación Audiovisual
- Grado en Economía
- Grado en Estadística
- Grado en Finanzas y Contabilidad
- Grado en Ingeniería Informática
- Grado en Marketing e Investigación de Mercados
- Grado en Psicología
- Grado en Publicidad
- Grado en Sociología
- Grado en Turismo
* Please check the "Distrito Único Andaluz (DUA)" Platform for University Admissions in Andalusia to consult the full list of degree programmes and their level of priority
Registration
- If you are a new student and have been accepted via the DUA platform, you must complete the self-registration process (automatrícula in Spanish) online: Online self-registration
- Re-registration must be completed through the "Matrícula Másteres Universitarios" (Master's Degree Registration) application in your "Acceso identificado" Student Account: Virtual Office / Student Account during the period established in the Official Academic Calendar
- If any error occurs during the process, please go to the International School for Postgraduate Studies (EIP) located on Avenida de Madrid, 13. You can also contact them via the International School for Postgraduate Studies (EIP) website.
Programme content
Integrated Communication in the Web 3.0 Environment
Mandatory credits:
8
Créditos ofertados:
28
Course / Subject
Credits
Teachers
Consumer Behaviour and Technological Innovation
Asignatura del Máster Universitario en Marketing y Comportamiento del Consumidor . El calendario de iimpartición será el de ese máster.
4
Smart Devices and Marketing
4
Electronic Commerce
Asignatura del Máster Universitario en Marketing y Comportamiento del Consumidor . El calendario de iimpartición será el de ese máster.
4
Legal Framework for the Use of Information Technologies
4
Marketing and Communication in the Digital World
4
Market Orientation, Relationship Marketing and Social Responsibility
4
Technologies and Tools for Market Analysis and Business Strategies
Mandatory credits:
10
Créditos ofertados:
30
Course / Subject
Credits
Teachers
Tools for Commercial Research
6
Digital Innovation and Business Entrepreneurship Through Icts
4
An Approach to Technologies for the Implementation and Analysis of Social and Business Networks
4
Neuroscience Applied to Understanding the Consumer 3.0
4
An Agile Response to the Market and to Strategic Marketing Management
4
Cloud-Based Systems and Mobile Technologies for Business
4
Soa-Based Market Research Systems
4
Competencies for the Preparation of a Master's Dissertation
Mandatory credits:
6
Créditos ofertados:
6
Course / Subject
Credits
Teachers
Skills for the Preparation of the Master's Dissertation
6
Work Placement
Mandatory credits:
0
Créditos ofertados:
8
Course / Subject
Credits
Teachers
Master's Dissertation
Mandatory credits:
12
Créditos ofertados:
12
Course / Subject
Credits
Teachers
Master's Dissertation
CEUTA
12
