| University center | Facultad de Ciencias Económicas y Empresariales |
|---|---|
| Credit framework |
|
First academic year
| Course | Course type | Credits |
|---|---|---|
| Political Economics | Core course | 6 |
| Fundamentals of Business Administration and Management | Core course | 6 |
| Introduction to Financial Operations | Core course | 6 |
| Introduction to Marketing | Core course | 6 |
| Mathematics | Core course | 6 |
| Course | Course type | Credits |
|---|---|---|
| General Accounting | Core course | 6 |
| Marketing Management 1 | Compulsory course | 6 |
| History of Contemporary World Economic Development | Core course | 6 |
| Introduction to Law | Core course | 6 |
| Microeconomics | Core course | 6 |
Second academic year
| Course | Course type | Credits |
|---|---|---|
| Marketing Management 2 | Compulsory course | 6 |
| Business Management | Compulsory course | 6 |
| Spanish and World Economics | Compulsory course | 6 |
| Macroeconomics | Core course | 6 |
| Quantitative Techniques 1 | Core course | 6 |
| Course | Course type | Credits |
|---|---|---|
| Consumer Behaviour | Compulsory course | 6 |
| Integrated Marketing Communications 1 | Compulsory course | 6 |
| Commercial Distribution 1 | Compulsory course | 6 |
| Market Research 1 | Compulsory course | 6 |
| Quantitative Techniques 2 | Core course | 6 |
Third academic year
| Course | Course type | Credits |
|---|---|---|
| International Trade | Compulsory course | 6 |
| Integrated Marketing Communications 2 | Compulsory course | 6 |
| Sales Management | Compulsory course | 6 |
| Econometrics | Compulsory course | 6 |
| Market Research 2 | Compulsory course | 6 |
| Course | Course type | Credits |
|---|---|---|
| Commercial Distribution 2 | Compulsory course | 6 |
| Market Research 3 | Compulsory course | 6 |
| International Marketing | Compulsory course | 6 |
| Sectoral Marketing | Compulsory course | 6 |
| Quantitative Techniques 3 | Compulsory course | 6 |
Fourth academic year
| Course | Course type | Credits |
|---|---|---|
| Qualitative Data Analysis | Elective course | 6 |
| Business Creation | Compulsory course | 6 |
| New Product Development | Elective course | 6 |
| History of Commercial Activity and Marketing | Elective course | 6 |
| Computer Science Applied to Sales Management | Elective course | 6 |
| English for Intercultural Communication and Negotiation | Elective course | 6 |
| Social and Political Marketing | Compulsory course | 6 |
| Planning Media and Formats | Elective course | 6 |
| Multivariate Statistical Techniques | Elective course | 6 |
| Course | Course type | Credits |
|---|---|---|
| Accounting Information for Management | Elective course | 6 |
| Logistics and Merchandising | Elective course | 6 |
| Culture and Tourism Marketing | Elective course | 6 |
| Electronic Marketing | Elective course | 6 |
| Work Placement | Elective course | 12 |
| Legal Framework of the Market | Elective course | 6 |
| Computer Systems Supporting Collaboration and Decision-Making | Elective course | 6 |
| Sociology of Consumption | Elective course | 6 |
| Undergraduate Dissertation | Compulsory course | 6 |
