Master's Degree in Market Research Technologies and Marketing (MB7/56/3)

Academic year
2021 / 2022
Field of knowledge
CC. Sociales y Jurídicas
Código del ministerio
4315994
ECTS credits
60
Code
MB7/56/3
Pre-registration platform and periods
Distrito Único Andaluz

Some high priority degree programmes

Grado en Administración y Dirección de Empresas
Grado en Ciencias Económicas
Grado en Comunicación Audiovisual
Grado en Economía
Grado en Estadística
Grado en Finanzas y Contabilidad
Grado en Ingeniería Informática
Grado en Marketing e Investigación de Mercados
Grado en Psicología
Grado en Publicidad
Grado en Sociología
Grado en Turismo
* Please check the "Distrito Único Andaluz (DUA)" Platform for University Admissions in Andalusia to consult the full list of degree programmes and their level of priority

Registration

  1. If you are a new student and have been accepted via the DUA platform, you must complete the self-registration process (automatrícula in Spanish) online: Online self-registration
  2. If you wish to re-register, you must download the following file and submit it in person: Download the re-registration document.
  3. If any error occurs during the process, please go to the International School for Postgraduate Studies (EIP) located on Avenida de Madrid, 13. You can also contact them via the International School for Postgraduate Studies (EIP) website.

Programme content

Integrated Communication in the Web 3.0 Environment

Mandatory credits:  8
Créditos ofertados:  28
Course / Subject
Credits
Teachers
Consumer Behaviour and Technological Innovation
Asignatura del Máster Universitario en Marketing y Comportamiento del Consumidor . El calendario de iimpartición será el de ese máster.
4
Electronic Commerce
Asignatura del Máster Universitario en Marketing y Comportamiento del Consumidor . El calendario de iimpartición será el de ese máster.
4
Legal Framework for the Use of Information Technologies
4
Marketing and Communication in the Digital World
4
Market Orientation, Relationship Marketing and Social Responsibility
4

Technologies and Tools for Market Analysis and Business Strategies

Mandatory credits:  10
Créditos ofertados:  30
Course / Subject
Credits
Teachers
Innovación y Negocio Digital. Emprender desde la TIC
4
An Approach to Technologies for the Implementation and Analysis of Social and Business Networks
4
Neurociencia Aplicada a la Comprensión del Consumidor 3.0
4
An Agile Response to the Market and to Strategic Marketing Management
4
Cloud-Based Systems and Mobile Technologies for Business
4
Soa-Based Market Research Systems
4

Competencies for the Preparation of a Master's Dissertation

Mandatory credits:  6
Créditos ofertados:  6

Work Placement

Mandatory credits:  0
Créditos ofertados:  8
Course / Subject
Credits
Teachers
Work Placement
CEUTA
8

Master's Dissertation

Mandatory credits:  12
Créditos ofertados:  12
Course / Subject
Credits
Teachers
Master's Dissertation
CEUTA
12