Project Nar_Trans "Transmedial Narratives: new ways of audiovisual fiction, informative communication and performance in the digital era" aims to investigate transmedial narratives and their theorical and critical specificity, the emerging conditions for its creation, distribution and reception or expansion among the user public in the context of multimedia industries; combining, on one side, the investigation on the products of the audiovisual mass industry in their digital metamorphosis and its intersections with the new genres and products from the industries of infoentertaining, as well as in the readjustments of the new literary system and the new ways of theatrical performativity, and, on the other side, the analysis of the deep transformations that are taking place in the news publishing industry; all of which tries to answer the demand for transmedial literacy from researchers, creators, students -in their roles of future entrepreneurs- and general public, and also to serve as meeting point for all of them.

It is an Investigation Project authorised by the Spanish Innovation Office (I+D) CSO2013-47288, based in the University of Granada, but it gathers researchers from other European Universities: University of Barcelona, University of Santiago de Compostela, European University of Madrid, Fernando de Pessoa University of Oporto and Katholieke Universiteit Leuven.